Netflix has undisputedly disrupted the television industry. Not long ago, we were dependent on tv networks, VCRs and Blockbuster. Now, we thrive on 24/7 access to award-winning original content without interruption that we can watch anywhere. Here's how to apply Netflix's approach to success to your sponsorship programs.
Is a focus on activation at sponsorship events costing your company? Shift your focus and ensure you are fully leveraging your sponsorship opportunities.